QSN

A membership organisation for individuals with responsibility for quality strategy and management within UK higher education.

Disciplines

Brand Strategy
Brand Guidelines
Design
Website
Social Media
Merchandise

The Challenge

To rebrand the Quality Strategy Network with a modern and sleek identity that resonates with professionals in the higher education sector. The goal was to create a brand that would stand out in a competitive landscape while maintaining an approachable and professional feel.

Our Solution

We developed a modern and approachable identity for QSN, utilising a colour palette of blue, navy, and orange to convey trust and warmth. To add a personal touch, we incorporated hand-drawn marks and a handwritten font throughout materials, drawing attention to key words and creating a dynamic, engaging brand that resonates with QSN’s audience.

The Outcome

  • Improved cohesion across all brand materials

  • Increased engagement with QSN’s target audience within the higher education sector

Ready to work together?

We work with clients from start-ups to global brands,
if you’ve got a project get in touch and we’ll get the ball rolling!