Sarota
Sarota is a Himalayan pink rocksalt company, hand-harvested from the Himalayan foothills of Khewra, Pakistan. Sarota looks to share the brands heritage, culture and community with their consumers.
What we did
Packaging
Brand Guidelines
Brand Assets
Design
![Sarota-CaseStudy](https://studiolwd.co.uk/wp-content/uploads/2023/04/Sarota-CaseStudy.png)
![Sarota-CaseStudy2](https://studiolwd.co.uk/wp-content/uploads/2023/04/Sarota-CaseStudy2.png)
The Challenge
Sarota were looking for their branding to be streamlined and made consistent in order to build a strong foundation upon for the business to grow.
![Sarota-CaseStudy3](https://studiolwd.co.uk/wp-content/uploads/2023/04/Sarota-CaseStudy3.png)
![Sarota-CaseStudy4](https://studiolwd.co.uk/wp-content/uploads/2023/04/Sarota-CaseStudy4-2.png)
Our Solution
We created brand guidelines and new core assets for Sarota bringing their brand identity together and rolling it out to create a strong identity. We also redesigned their packaging to create a sleek look to the final product that embodied the brand.
![Sarota-CaseStudy5](https://studiolwd.co.uk/wp-content/uploads/2023/04/Sarota-CaseStudy5.png)