Sarota is a Himalayan pink rocksalt company, hand-harvested from the Himalayan foothills of Khewra, Pakistan. Sarota looks to share the brands heritage, culture and community with their consumers.

What we did

Brand Guidelines
Brand Assets

The Challenge

Sarota were looking for their branding to be streamlined and made consistent in order to build a strong foundation upon for the business to grow.

Our Solution

We created brand guidelines and new core assets for Sarota bringing their brand identity together and rolling it out to create a strong identity. We also redesigned their packaging to create a sleek look to the final product that embodied the brand.

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